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Wargaming

Reaching 1,500 influencer activations. 🎉

Wargaming, the legends behind some epic games, joined forces with us to crank up their user acquisition. The mission? Simple: get those downloads rolling and in-game purchases flowing by tapping into the power of strategic influencer marketing.
Client:
Wargaming
Product:
World of Tanks, World of Warships
Territory:
Europe, Turkey, LATAM
Platform:
YouTube// Twitch// Kick//
Play video
campaign highlights & results
influencers
550
activations
1,500
countries
30
Engaging the Gamers
Our approach was all about blending Wargaming’s titles seamlessly into influencer content. YouTube Pre-Rolls, YouTube Dedicated Videos, and Streaming Sessions.
Standing Out
We developed innovative Special Campaigns that offered creative and personalized experiences: Registration Battle Campaign and Discord Roles Campaign.
The outcome? Increased new user acquisitions by 1500% compared to regular activities.
Casting a Wide Net
We teamed up with influencers from across the internet, including Strategy and Historical Gaming pros, Tech gurus, History buffs, and more, each showcasing Wargaming’s awesomeness in their own way.
In short, we made sure Wargaming’s story was told from every angle—and it worked.
Winning the Game
Thanks to our influencer wizardry, Wargaming didn’t just level up—they crushed it. We ramped up user acquisition, supercharged game downloads, and boosted in-game purchases, all while keeping the community buzzing and engaged.
It’s safe to say, when it comes to strategic influence, Wargaming played the game and won big.